The Graph Below Shows The Reason For The Use Of Social Media By Businesses, By Size Of Business, in 2012 IELTS Writing Task 1

Collegedunia Team

Oct 19, 2023

The Graph Below Shows The Reason For The Use Of Social Media By Businesses, By Size Of Business, in 2012 IELTS Writing Task 1 contains 3 sample answers. The candidates are required to present a tentative answer for the same. IELTS writing task 1 requires candidates to write a summary or overview based on a diagram, a table, a line graph, or a bar graph in at least 150 words. IELTS academic writing task 1 is a writing task for 150 words. Candidates are given 20 minutes and are required to write a summary for The Graph Below Shows The Reason For The Use Of Social Media By Businesses, By Size Of Business, in 2012 IELTS Writing Task 1. IELTS writing score is marked based on band scores. The band scores range from 0 to 9. Meanwhile, candidates might consider practicing IELTS writing practice papers to help improve their writing skills.

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Topic: The graph below shows the reasons for the use of social media by businesses, by size of business, in 2012. Summarise the information by selecting and reporting the main features, and make comparisons where relevant.

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Band 6 Answer

The bar graph given above illustrates the comparison between the usage of social media by businesses and their dimension for different purposes in 2012. It further states about the overall social media used by all-scale businesses for developing the products. It also helps in touch with the consumers to collaborate with other organizations and involvement with the customers who are the least popular. The overall details of the graph imply that businesses with a thousand and above employees use social media. In the developing business market products by those or more workers, nearly two-thirds are used. It is also seen that all employees and businesses with 10–49 people are just above 30%.

The smallest group of employees can be seen as utilizing social media the least for all purposes. It ranges from 10 to 20 percent. Around 12% of businesses with all employees engaged with social media for new employee recruitment. It can be seen that the lowest percentage for this business scale. For customers, involvement in the process of development or innovation of goods and services was the least common way in 2012. Of the businesses with 1000 and above, employees used under 30%. Lastly, collaboration with partners or other organizations was the second uncommon purpose. When the businesses with 50-249 and 250–999 employees were approximately 15 percent and a quarter.

Band 7 Answer

The graph given above provides information about the various reasons why businesses vary due to the involvement of social media in the year 2012. The varying units in the above graph are reflected in percentages. Overall, the highest proportion of businesses with all categories of employers used social media to develop their business image or market products. The businesses with over 1000 employees witnessed relatively higher rates for all the above-mentioned purposes. The usage of social media has increased as compared to other corporations with the rest number of employees.

In the year 2012, it can be seen that approximately 68% and 58% of the above-given companies having more than 1000 employees used social media. It developed the business image or market products obtained by the customer opinions, while the figures in the remaining business categories ranged between 20% to 55%. This included 10-49 and 250-249 employees in the companies with the lowest and highest, respectively.

Next, the collaboration with business partners and involving customers in the development or innovation of goods and services. The chances of identical chances vary between 10% to 30%. More than 40% of the businesses with more than 1000 employees, above 10% of employees between 10% and 10-49 workers, which is slightly less than two-fifths of those 250-999 staff, and it is less than one-fifth with 50-249 employees, respectively.

Band 8 Answer

The above-given graph illustrates various reasons that the business community made use of social media during the year 2012. The business is categorized in terms of the size of the organization. It mentions that with over 1000 employees down to small companies with 10–49 workers. Firstly, it shows that the higher the business is, the more likely it is about the presence of social media. The purpose of social media is to exchange information within the business itself. They recruited employees to promote the organization and its products, further adding that larger businesses can make greater use of social media. The development in technology has a higher impact. Secondly, small businesses make use of social media for a wider range of technologies for promotional purposes. This helps to have a better impact and interaction with the customers. More than 30% of small businesses will help to promote interaction with the customers. About 70% of larger companies use social media to promote their products and services.

Lastly, the graph indicates that all companies have greater resources available to maintain social media presence. Social media helps people to be more aware of different businesses.

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*The article might have information for the previous academic years, please refer the official website of the exam.

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