Job Specification Public Relations Manager Reading Answers

Feb 16, 2023

Job Specification Public Relations Manager Reading Answers contains a write up about a job . Job Specification Public Relations Manager Reading Answers contains a total of 5 paragraphs. Related to the paragraphs are 6 questions. Candidates in this IELTS Section will be shown various question types with clear instructions. The paragraphs contain information about the job of public relations manager. The descriptions of the job, roles and duties and abilities all have been mentioned in the paragraph.

Job Specification Public Relations Manager Reading Answers is an IELTS Reading passage which comprises one type of question:Complete the summary. Candidates must carefully and properly read each paragraph. It is necessary to interpret each text. In order to respond to the questions, you must identify the paragraph's main idea. It's vital to keep in mind the crucial facts. It is necessary to interpret and comprehend each text. The information which is not mentioned in the paragraphs must be answered as not given. To gain proficiency, candidates can practice from IELTS reading practice test.

Check: Get 10 Free IELTS Sample Papers
Check: Register for IELTS Coaching - Join for Free Trial Class Now

Section 1

Read the Passage to Answer the Following Questions

Job Specification Public Relations Manager Reading Answers

Job Description
To develop and manage public relations programmes to create and support a positive corporate public image.

Duties and Tasks

Identify principal clients and stakeholders and determine the most effective means of transmitting promotional information to them.
Write press releases; make information available for media kits; develop and keep company internet and intranet pages up to date.
Write speeches for company executives and set up interviews for them with the media.
Coordinate special events including sponsorships and promotion of new products with a view to gaining media and public attention.

Activities

Obtain relevant information from various sources.

Create and sustain collaborative work relationships and constructive liaisons with clients and others outside the company.
Communicate with clients, the public and government agencies as required. Communications may take the form of face-to-face interactions, telephone conversations, emails, letters, instant messages or memos.
Analyze information and explore creative solutions to problems.
Use computer systems to enter data and process information.

Skills and Abilities

Public speaking - clarity of articulation and expression is important
Active listening - pay attention, understand the sequence of an argument, ask sensible questions at appropriate times, refrain from interrupting
Written communication - correct and unambiguous written statements suited to the target audience
Reading comprehension - ability to understand all work- related documents
Critical thinking - use logical and rational methods to weigh up the pros and cons of any given proposal Originality of ideas - ability to come up with a number of novel, extraordinary or ingenious approaches to solving problems
Decision-making- use good judgment to make well- considered decisions before taking action • Negotiation - use effective mediation skills, reconcile differences

Knowledge and experience or education

University degree in a relevant field (preferably post-graduate)
Proficiency in the English language and a foreign (non- English) language
Media - dissemination techniques for written, spoken, visual media
Administration, clerical systems and office procedures.

Section 2

Solution with Explanation

Questions 22-27

Choose NO MORE THAN THREE WORDS from the text for each answer.

Job description:

To promote a favorable (22)............... of the company

Answer: Public Image
Supporting statement: To develop and manage public relations programmes to create and support a positive corporate public image.
Keywords: develop, create and support
Keyword Location: Paragraph 1
Explanation: As per paragraph 1, it has been clearly mentioned that to plan and oversee public relations campaigns that will enhance and sustain a favorable corporate image. So, the correct answer is 'Public Image' as per the explanation provided and the information given in paragraph 1.

Duties/tasks include:

deciding on the best way to communicate (23) …………to interested parties

writing speeches and statements for the media

managing (24)............... to raise the profile of the company

Question 23

Answer: Promotional Information
Supporting statement: Identify principal clients and stakeholders and determine the most effective means of transmitting promotional information to them.
Keywords: stakeholders, clients
Keyword Location: Paragraph 2
Explanation: As per paragraph 2, it has been mentioned clearly that the tasks comprise. Determine the best way to reach your key clients and stakeholders with promotional content by identifying them.
Create and maintain firm internet and intranet pages, provide information for media kits, and write press releases. So, the correct answer is 'Promotional Information' as per the explanation provided and the information given in paragraph 2.

Question 24

Answer: Special Events
Supporting statement: Coordinate special events including sponsorships and promotion of new products with a view to gaining media and public attention.
Keywords: coordinate, sponsorships and promotion
Keyword Location: Paragraph 2
Explanation: As per paragraph 2, it has been mentioned that the obligations and tasks comprise Create speeches for business leaders and schedule media appearances for them. To attract media and public attention, plan special events, including sponsorships and product promotions. So, the correct answer is 'special events' as per the explanation and the information given in paragraph 2.

Activities include:

gathering information
maintaining positive relationships
interacting with others in person, in writing or by way of (25)............
computing

Answer: Telephone (conversations)
Supporting statement: Communicate with clients, the public and government agencies as required. Communications may take the form of face-to-face interactions, telephone conversations, emails, letters, instant messages or memos.
Keywords: communicate with clients
Keyword Location: Paragraph 3
Explanation: In paragraph 3, the activities required for a particular job are outlined, which includes the establishment and maintenance of cooperative working relationships with both internal and external stakeholders. These stakeholders could include customers, the general public, and governmental organizations. The primary way of communicating with these stakeholders is through various forms of communication, including face-to-face interactions, phone calls, emails, letters, instant chats, and memoranda.

The paragraph emphasizes the importance of positive connections with stakeholders, which can be achieved through effective communication. Communication is an essential aspect of any business or organization, and it plays a critical role in building and maintaining relationships. It is essential to communicate effectively and professionally, regardless of the medium used, to ensure that the message is conveyed accurately and without misunderstandings.

The use of different communication channels allows for flexibility in conveying messages to different stakeholders. For example, phone calls may be more appropriate for urgent matters, while face-to-face interactions could be useful in building personal relationships with clients. Email and instant chats may be more suitable for routine communications, while letters and memoranda may be necessary for more formal communications.

Overall, effective communication is a vital aspect of establishing and maintaining cooperative working relationships with stakeholders, and it is essential to adapt to the appropriate communication channel based on the nature of the communication and the recipient. The correct answer to the question mentioned is 'telephone communication,' which is just one of the many forms of communication emphasized in the paragraph.

Skills/ abilities include:

clear oral and written communication
understanding others
identifying strengths and weaknesses of (26).............
thinking of many new ways of handling difficult situations
resolving disputes through (27)................skills

Question 26

Answer: Any (given) Proposal
Supporting statement: Critical thinking - use logical and rational methods to weigh up the pros and cons of any given proposal Originality of ideas - ability to come up with a number of novel, extraordinary or ingenious approaches to solving problems
Keywords: critical thinking, logical and rational
Keyword Location: Paragraph 4
Explanation: As per paragraph 4, it has been clearly mentioned that reading comprehension is a skill that allows one to comprehend all papers connected to one's job. Ability to analyze the benefits and drawbacks of every given proposition using logic and reason. Further, Originality of ideas - the capacity to develop a variety of fresh, unusual, or creative solutions to problems. So, the correct answer is 'any proposal' as per the explanation provided and the lines of paragraph 4.

Question 27

Answer: (effective) Meditation
Supporting statement: Decision-making- use good judgment to make well- considered decisions before taking action • Negotiation - use effective mediation skills, reconcile differences
Keywords: decision making
Keyword Location: Paragraph 4
Explanation: As per paragraph 4, it has been clearly mentioned that among other aptitudes and skills To make well-informed decisions before acting, use good judgment. To resolve conflicts through negotiation, use effective mediation techniques. So, the correct answer is 'meditation' as per the explanation provided and the information given in paragraph 4.

Read More IELTS Reading Related Samples