A Monologue by an International Computer Company President Addressing at the Annual Meeting IELTS Listening Answers

A Monologue by an International Computer Company President Addressing at the Annual Meeting IELTS Listening Answers is a monologue where the speaker addresses an annual meeting. The candidate needs to answer the following question types: no more than four words or a number.

The IELTS Listening section tests a candidate’s listening ability. The candidates are required to listen to an audio and then answer the given IELTS listening questions.

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Topic: An Address given at the Annual Meeting of an International Computer Company President

Section 2

You are going to hear an address given at the annual meeting of an international computer company by the company president.

Good morning, fellow members of the board, staff members and our dear stockholders. Welcome to our sixth annual general meeting. It is my pleasure to give you an overview of how the orange computer company has done in the past year. When I have finished, we will be very happy to answer any questions you might have. Most of what I have to say is very encouraging but to get it over with, I’ll start with the bad news. Actually. It’s not too bad. This time a year ago,. we told you that we were about to launch our first mobile phone line. Cell phone for our American friends. After a major promotion, our four mobile phones hit the market exactly one week later. Given our excellent company reputation, very promising results from our market research and what we thought were attractive winning features at very competitive prices, our competitors were ready and waiting, with new models at prices that we had to match. So match them we did. But given the difficulty of breaking into this market, sales have been disappointing both in Europe and especially in North America. Given the massive growth of China’s mobile phone production in recent years and our lack of experience in that part of the world, we did not market the phones in Asia. So our mobile phone subsidiary is still limping along, but sales are slowly growing. We believe the long battery life and reliability are beginning to have a larger impact on consumers. So we have planned a new promotion and marketing campaign stressing these two strengths.

Our research also shows that after only a few weeks, most purchasers of the fanciest most expensive mobile phones end up only using the basic functions. Phone calls, messages and chatting. So we will be appealing to the more conservative consumers. Those who look for reliability rather than those who feel they need to always have the very latest and most complicated models. We are confident that we will soon build a strong position in this target market.

Now for the good news. As you can see in the annual report, total group income from sales increased to just over one point eight three billion euros. A very healthy 9.5%. And net profit after taxes increased to 126 million euros or 18%. So you can look forward to a significant rise in share dividends and an even bigger increase in the value of your stock holdings in orange computers. Let me briefly describe the main reasons for our even better than expected growth and profits, this past year. One is the fruits of our merger four years ago, with ribbon Optical, Europe’s largest camera and CCD maker. Our decision to get into the high-end digital and professional camera market has proven to be the right one. We have been particularly successful in the medical imaging field. Starting from nothing three years ago, our equipment is now being used by twelve percent of Europe’s hospitals and we have already, after just 18 months made a promising entry into the North American Market. In fact, just yesterday, we signed a 1.2 million dollar contract with one of America’s best-known medical schools. Another major reason for a very profitable year was the increased outsourcing of our programming to India and China. This has resulted in very significant cost reductions on our software side and I am happy to tell you that we managed to increase the proportion of the programming we outsourced, without laying off any of our European programming staff, who we keep for those software and platform projects, that we wish to keep most closely to ourselves. Efforts to increase energy efficiency have also reduced costs. We are also pleased that our decision, explained to you at our meeting a year ago, to stick to our core business and not to enter such areas as games, playstations, music, MP3 and the like. Mobile phones were the one exception, is in our opinion proving correct. The competition is very fierce in these fields with minimum returns and in the case of the music side, extremely costly and legal fees.

Questions 1-4

Using NO MORE THAN FOUR WORDS AND/OR A NUMBER, answer the following questions.

Write your answers in boxes 1-4 on your answer sheet.

  1. In addition to reliability, what quality will the company stress in its next mobile phone marketing campaign?

Answer: Long battery life
Explanation
:
In the starting, the company president explains that the long battery life and reliability are beginning to have a larger impact on consumers and added that a planned new promotion and marketing campaign stressing these two strengths.

  1. In which field does the company’s professional digital cameras are selling well?

Answer: Medical imaging
Explanation
:
The company president explains that they have been particularly successful in the medical imaging field.

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  1. What percentage of European hospitals are using the equipment?

Answer: 12%
Explanation
:
The president says starting from nothing three years ago, their equipment is now being used by 12% of Europe’s hospitals and we have already, after just 18 months made a promising entry into the North American Market.

  1. What are the fields where the competition is fierce?

Answer: Games, playstations, music, MP3
Explanation
:
The president says that they are also pleased that their decision, explained to you at our meeting a year ago, to stick to our core business and not to enter such areas as games, playstations, music, MP3 and the like.

*The article might have information for the previous academic years, please refer the official website of the exam.

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